Building Your Customer Base

Read About The Precautions Desk Chair is Taking To Keep Our Members Safe - Click Here


Health officials: Go back to wearing your masks

Larimer County health officials are strongly recommending people, whether vaccinated or not, return to wearing a mask in public indoor spaces.

The county health department announced the new recommendation Wednesday afternoon, citing Larimer County’s high level of community transmission of COVID-19’s delta variant.

Read More Here 

Additional COVID-19 Precautions


It is extremely important to us at desk chair Workspace to keep our members safe and our space clean. Coworking communities, as a service, thrive to allow professionals to have an area outside of their home or remote workplace to be productive as possible, and we want to be able to facilitate that need.

In order to help keep our facility functioning and safe, we have implemented some new changes to the building such as our new HVAC purifying system. While this may not be a feature we see on the day-to-day, it is extremely valuable to the health and well-being of our members and staff.

The pandemic has heightened all of our awareness surrounding health topics and daily activities that could put our health at risk.

Things we are doing: 


  • Blue light surface disinfector
  • Hand sanitizer dispensers
  • Sneeze guards in hot desk area
  • Mandatory maks in common areas
  • Socially distanced Dedicated Desk area
  • Motion censored lights and sinks
  • Air purifying system in the HVAC system 

Read More About Our New System And Why It Is So Important Right Now.


“GPS’ technologies are meant for “POP” The three primaiy contributors to poor Indoor Air Quality (IAQ) are: Particulates Odor & Pathogens.

Particulates: During the GPS cleaning process, air­borne particulates (dust, pet dander, pollen) are treated and theQ drawn together increasing their size and mass. Larger particulates are more easily captured effectively increasing the efficiency of a home’s air filters.

Odor & Volatile Organic Compounds (VOCs ): During the GPS cleaning process, cooking odors, pet odors and chemical odors, (like formaldehyde) are broken down into basic compounds free of any smell.

"Health has always been, and will continue to be desk chair’s main priority throughout all COVID-19 regulations and beyond."

The Team of desk chair Workspace

©2020 Desk Chair LLC

Building Your Customer Base

As much as we would like to say a strong foundation and an organized team holds a company together, customers are the life support to any business. Increasing your customer base not only keeps your company alive, it allows growth and expansion. Where do you start looking for more customers? The value of a company is based on the value of its customers and learning to generate beneficial leads make or break a company, no matter the size. Start with the following tips from desk chair™ to start building your customer base.

Building Your Customer Base

Target Audience

Not only is identifying your company's target audience important, but digging deep and understanding their needs leads to better insights and developing personalized services. Why personalized marketing? Easy: Because it works! Get to know your customers any number of ways including:

  • Demographics - data relating to population and groups within the population (income, age, gender, etc.)
  • Psychographics - data of attitudes and hobbies in a certain demographic.
  • Ethnographic - data of different cultures and customs.

Divide & Conquer

Companies focus on two types of clients: current and future. Obtaining new clients and continuing solid relationships with current clients need an equal amount of time. Do not focus on one more than another as both are important for growing a good customer base.

Great Customer Service

Think to a time you had terrible customer service at a store? Did you want to go back and spend more money with that company? No! A client contacting customer support for the first time is just as important as a client calling for the tenth time. Keep your customers coming back for more by offering consistently great customer service.

Play to Strengths

Trying a range of marketing approaches and strategies is definitely worth testing out but remember, stick to what you know and the strengths of your company. What works for you may not work for every company and vise versa.

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201 E. 4th St

Loveland, CO 80537

(970) 462-9464 Get directions